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The Choice Cottages Team

Choice Cottages is a family business, specialising in Self Catering Accommodation in Devon since 2002. Choice Cottages have built a large portfolio since establishment, with hundreds of quality Holiday Cottages.  

At Choice we pride ourselves in our efficient approachable manner and the very best levels of service to both visitors and owners alike.  Our passionate team members have in-depth knowledge of our holiday cottages, the local area and events in the West Country.  To support our knowledgable staff, we invest in the very best website availability searches & online booking systems, while maintaining a friendly 1-2-1 telephone service.

Meet the team


Ninette Quine, Director of Booking Choice Ltd, operates a successful holiday lettings business (Choice-Cottages) in the North Devon area. With her expertise in the holiday rental market, over a decade of property sales consulting in North Devon, the West (best) Coast for Properties, she is ideally placed to offer any advice you may require when purchasing and/or holiday letting property within the area.

Ninette has had a varied and successful career including owning a studio and being a ballet teacher. She has owned a successful chain of fashion retail boutique stores in South Africa, a ballet apparel store and has also worked in a number of senior roles within the NHS and Insurance while studying for a post graduate degree.

In 2002 Ninette purchased her first holiday home in Croyde and realised that there was opportunity in Devon to offer a very high level of service when marketing properties to visitors – and so established Choice Cottages. Ninette is passionate about the business, which has grown from strength to strength which has allowed bringing in additional resources and expertise from within the family and outside.

Ninette has always believed in giving back to the community and a healthy lifestyle. To this end, she has run a number of marathons in support of her favourite charities; including the RNLI. As founder and managing director, Ninette is responsible for the overall company strategy, budget, the brand execution and image.


Claire joined the agency in 2006 following a career in management of finances for several racehorse and stallion syndicates in South Africa, working for a number of high profile international clients. Claire also successfully ran an industry publication for the equine industry and for many years was involved in the training of thoroughbred racehorses. She brought these transferrable skills to Choice Cottages and is responsible for the financial management within the agency.

Claire’ s partner is Justin, they have two children. They also have 2 family dogs, Frankie and LeeRoy and 2 chinchillas.


Paul joined Choice Cottages in 2008 after qualifying as a Microsoft Engineer and thereafter a successful career in IT services for a number of large organisations, including major telecoms providers. In addition to his roles at Choice Cottages, Paul is passionate about the ocean and can often be found on Saunton beach enjoying his favourite watersport : Kite Surfing and for which he is also a qualified instructor. Paul looks after the signage & social media within Choice Cottages and is a portfolio manager.


Justin left school and worked as a professional musician/composer before beginning a career in the Leisure Industry as Regional Manager for a chain of fitness clubs. He then joined a large cosmetic house as National Account Manager for a number of brands. Moving to the UK in 2006, Justin started working for American Express and later Barclays as a Senior Relationship Manager, before the call of beautiful Devon made the decision to join the family business an easy one.

Justin is now a partner at Choice Cottages and is responsible for digital marketing, print media, SEO and the website. He also acts as the resident photographer in Devon for properties and lifestyle images.

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